If You Can’t Stand the Heat dial Kitchen 999: Emergency Chefs on Channel 4.
Bells & Whistles PR worked with TV production company Double Act to promote the one-off documentary. Media coverage secured included an appearance for emergency chef James Cathcart on BBC Breakfast, and interviews with The Sun online, The Staff Canteen, The Caterer and food blog Ellie’s Kitchen.
What’s the skinny?
Chefs can be a temperamental bunch, prone to walking out and leaving restaurants in the lurch. But in Britain’s booming ‘last minute economy’, desperate owners can now call for an ‘Emergency Chef’.
With unique access to these ‘relief’ chef agencies, Kitchen 999: Emergency Chefs (Channel 4, Thursday 6th April, 10pm) follows these rapid-response cooks as they race to troubled restaurants across the U.K. Armed only with their knives and culinary skill, they must master unfamiliar menus, handle inexperienced staff and satisfy demanding owners, because in this hire and fire industry, they simply can’t afford to fail.
In this raw and fast-paced film, Lancashire chef, Justine Forrest, is in over her head at a fine dining, luxury hotel in London. Meanwhile, fiery chef, Leslie Wills, rushes to a Devon manor house only to find a crewless kitchen and an ambitious menu to conjure up in a race against time. Finally, avant-garde chef, James Cathcart, must put his culinary aspirations on hold to wrangle an inexperienced assistant and churn out fast food at a heaving Midlands pub.
Pushed to their technical limits, forced to swallow their pride and restrain their anger, will these emergency chefs be able to maintain their reputation and save the day?
Kitchen 999: Emergency Chefs is a production by Double Act for Channel 4.